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Center for Campaign Innovation

Center for Campaign Innovation

Learn. Test. Optimize

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About the Center for Campaign Innovation

The Center for Campaign Innovation is a 501(c)4 non-profit research center guiding conservatives through the digital transformation of politics and advocating for the increased adoption of digital communications technology by candidates and elected officials. We welcome technologists and entrepreneurs into our movement, foster a community of innovation, and educate practitioners.

Our motto is to learn, test, and optimize. We put this into practice through publishing, training, events, and research.  


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Newsletter & Articles

The Center for Campaign Innovation produces the Learn Test Optimize newsletter, which has more than 2,000 active subscribers around the world. Each week we curate must-reads at the intersection of technology, marketing, and politics to help practitioners stay up-to-date with the latest advancements in our field. 

Our published articles include analysis of new developments in the field of technology and politics, strategies for implementing new software, and training about campaign marketing. 

Training

The Center for Campaign Innovation trains practitioners how to use the latest tools, technology, and tactics to help them advance their agendas and to win. We also train innovators with existing technical skills on how to become an effective part of the conservative movement. 

Our training efforts complement existing training efforts within our movement rather than competing with them. 

Events

In-person and remote events are essential to building a community of innovators. We host a variety of events, including talks, demos, roundtables, meetups, hackathons, and more, both in the Washington, D.C. area and across the country will help us to identify and connect with innovators eager to help grow the conservative movement. 

Research

The Center serves as a technology research and development hub committed to long-term thinking. Through case studies, white papers, surveys, and other research, we accelerate innovation throughout the ecosystem. 


Eric Wilson

Director

Eric Wilson is a political technologist driving innovation and digital transformation. He’s a veteran of numerous campaigns, having led Marco Rubio’s digital team during his 2016 campaign for president, served as digital director of Ed Gillespie’s campaign for Virginia Governor in 2017 and US Senate in 2014, and advised on digital strategy for the National Republican Senatorial Campaign in 2016 and the Liberal Party of Australia in 2016. In addition, Eric has held digital strategy roles at the American Action Network, Engage, and the House of Representatives.

Eric is the managing partner of Startup Caucus, an investment fund and startup accelerator for Republican campaign technology. He also teaches and trains candidates and their campaign teams how to win online through BestPracticeDigital.com.

Named Campaigns & Election’s “Digital Influencer of the Year” for 2019 and a Harvard Ash Center Technology & Democracy Fellow, he’s frequently interviewed by the media about campaigns and technology and regularly speaks domestically and internationally about the digital transformation of politics.

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