An ideas lab guiding conservatives through the digital disruption of politics.

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We conduct field research, surveys, and tests to pioneer new campaign strategies.

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We publish and distribute best practices to ensure campaigners are equipped with the latest insights.

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Survey

How Campaign Logos Shape Voters' Opinions About Candidates

May 7, 2024
This study highlights the importance of strategic logo design in political campaigns, demonstrating the measurable impact of logos on voter favorability and attribute associations.
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Insights
December 12, 2024
10 Key Takeaways From Our 2024 National Post-Election Survey
Insights
September 23, 2024
What K Street Can Learn From The Campaign Trail
Insights
June 3, 2024
The Polarizing Power Of The “AOC Slant”
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Survey

How Campaign Logos Shape Voters' Opinions About Candidates

Survey
Virginia Voters Cite Convenience As Top Reason For Voting Before Election Day
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Urgent Deadline: Chip In For 4X Match – What Voters, Activists, and Donors Really Think About Campaign Fundraising
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Digital Battlegrounds: How New Media And Technology Are Shaping U.S. Elections
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