About the Center for Campaign Innovation

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About CCI

The Center for Campaign Innovation is a 501(c)(4) nonprofit organization.

We test cutting-edge tactics and tools in real-world campaigns, helping political professionals adopt effective, technology-driven strategies, and foster a culture of innovation in the conservative movement.

Our Principles

The three pillars that guide the Center for Campaign Innovation

Experiment

Testing in the Field to Improve Campaign Strategies

We conduct real-world tests to evaluate new campaign technologies, tactics, and strategies. By running field experiments in active elections, we generate data that helps decision-makers understand what works.

Our approach ensures that innovation is grounded in evidence, not speculation. These tests provide practical insights that campaign professionals can apply with confidence.

Exchange

Publishing Insights to Strengthen Campaign Strategy

We analyze campaign tactics, technology, and voter behavior to produce research-backed insights. By publishing reports, case studies, and analysis, we help campaign professionals make informed decisions.

Sharing knowledge ensures that best practices reach the right people. Our work equips political professionals with the latest findings to improve strategy and stay ahead of industry trends.

Engage

Bringing Campaign Professionals Together to Share and Learn

We convene political professionals, academics, and industry experts to exchange ideas and strategies. Through conferences, working groups, and events, we create opportunities for collaboration and professional growth.

Strong networks drive innovation. By fostering connections and discussions, we ensure that campaign professionals have access to the latest insights and a community of peers shaping the future of political strategy.

Our Team

Who we are

Eric Wilson

Eric Wilson

Executive Director

Eric Wilson is a political technologist driving innovation and digital transformation. He’s a veteran of numerous campaigns, having led Marco Rubio’s digital team during his 2016 campaign for president.