Learn. Test. Optimize.
Get our weekly must-read newsletter about technology and politics:
The Center for Campaign Innovation is a non-profit research and training center guiding conservatives through the digital transformation of politics.
Insights, ideas, and analysis from our community.
Facebook’s ad targeting makes it affordable for campaigns to reach surrogate seeking donors at scale. As such, candidates must create and promote content relevant to audiences beyond their district or state.
Majority of American Voters Relied on the Internet for Political Decision Making in 2020, First of its Kind Survey Finds
For campaigners, this research offers strategic insights for online fundraising. The first is to reach out to neighboring districts, especially if they’re not competitive.
2020 Post-Election National Campaign Technology Survey
Key findings from our poll investigating how voters consume media, use technology, and interact with campaigns online.
“There is only a great gap in knowledge…The few that know decide the shape and character of American politics.”