Research

Explore our latest polling, voter surveys, and case studies. Our research provides data-driven insights into voter behavior, media trends, and campaign effectiveness.

No. 02
Category: Field Test

Boosting Online Fundraising With Meaningful Supporter Engagement

In this case study, we examine how one nonprofit combined advocacy and fundraising to provide both meaningful engagement and drive increased donations.

No. 01
Category: Poll

What Do Voters Think About Social Media in 2020?

Social media has become an important forum for discussing political issues, but Americans are still weighing the costs and benefits of this reality.

Category: Poll

2024 Post-Election National Survey

The Center for Campaign Innovation 2024 National Post-Election Survey reveals significant shifts in media consumption patterns that continue to reshape the political campaign landscape.

Category: Experiment

How Campaign Logos Shape Voters' Opinions About Candidates

This study highlights the importance of strategic logo design in political campaigns, demonstrating the measurable impact of logos on voter favorability and attribute associations.

Category: Poll

Virginia Voters Cite Convenience As Top Reason For Voting Before Election Day

In addition to insights about voters’ shifting attitudes about early voting and voting by mail, this survey highlights the key issues in the election, how voters engage with campaigns, and where voters get their news and information.