Research

Explore our latest polling, voter surveys, and case studies. Our research provides data-driven insights into voter behavior, media trends, and campaign effectiveness.

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Poll

Measuring The Effects Of Ranked Choice Voting In Republican Primaries

Proponents of ranked choice voting cite more positive campaigns and more informed voters as one of the method’s key benefits.

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The Science of Voting By Mail

As with most preparations undertaken by campaigners in response to the coronavirus pandemic, investment now in expanded vote-by-mail will pay dividends regardless of whether or not the situation changes.

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Field Test

Boosting Online Fundraising With Meaningful Supporter Engagement

In this case study, we examine how one nonprofit combined advocacy and fundraising to provide both meaningful engagement and drive increased donations.

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Poll

What Do Voters Think About Social Media in 2020?

Social media has become an important forum for discussing political issues, but Americans are still weighing the costs and benefits of this reality.